Sustainable development strategic diagnosis

2 février 2017

Sustainable development strategic diagnosis

How do you effectively involve stakeholders in a sustainable development strategy and identify strategic opportunities for the business?

You wish to increase the profitability and competitiveness of your business? With the aid of concrete examples, discover the various steps involved in carrying out a sustainable development strategic diagnosis. See how the analysis of several environmental, social and economic factors along with the gathering of information from your clients, partners and suppliers can help you develop strategic opportunities and value-creating activities.

Thursday, February 2, 2017
8:30 a.m. to 4:30 p.m.
Centre Bonne Aventure
105 avenue Grand Pré, Bonaventure

COST (lunch included)
SADC members: $70
Non-members: $90

Training objectives

  • Become familiar with a sustainable development strategic diagnosis tool.
  • Take inventory of the environmental, social and economic impacts to help identify strategic opportunities.
  • Understand and identify business stakeholders and the mechanisms for dialogue with them.
  • Design and interpret the matrix of relevance of business stakeholder needs and expectations.

Hurry as space is limited! Deadline: January 27, 2017

Personalized coaching with Marc Journeault:

At the end of the training, personalized follow-up with Marc Journeault will be offered for those who wish to go further and develop their business strategy. These coaching sessions will take place by appointment the week of March 27, 2017.
(Contact the SADC for more details – space is limited)

Marc Journeault, trainer

Marc Journeault is an associate professor at Université Laval’s School of Accounting. He holds a Ph.D. in Economics and Management from the Université Catholique de Louvain in Belgium. His research interests include management accounting, strategy and sustainable development. Professor Journeault has coordinated and participated in several research projects designed to demonstrate the competitive advantages associated with sustainable development. His research has also focused on the role of management accounting in supporting a sustainable corporate strategy.

This training is offered thanks to the financial support of the Baie-des-Chaleurs SADC, the Baie-des-Chaleurs Sustainable Development Network and Emploi-Québec Gaspésie-Îles-de-la-Madeleine.


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